A&I's Distribution

Activity #1:
1.) Leasing and profit-sharing
2.)Leasing: the distributor agrees to pay a fixed amount for the rights to distribute the film.
    Profit-sharing: the distributor gets a percentage (typically anywhere from 10 to 50 percent) of the net profits made from the movie.
3.) To be able to distribute the movie on VHS, DVD, Cable, and network TV, and sometimes on CDs, posters, games, toys, and sometimes merchandise.
4.) A film's opening is the official debut of a movie. Factors taken into consideration are Studio, Target Audience, Star power, Buzz, and Season.
5.) If a movie has legs it is popular and will stay popular for long. Factors that usually affect this are if it is backed by a major studio backing, big stars, and a good story.  
6.) at the time this article was released there were 37000 screens in the USA and most of these are focused in urban areas.
7.) The Role a buyer plays is to represent theatres in negotiating with the distribution companies. and some terms they usually negotiate a movie the theatres are not interested in to get a movie that will be more popular and they want. 
8.) The 2 ways a theatre might release a movie are, Bidding: requires that the theater agree to pay a fixed amount for the right to show the movie. For example, a theater might bid $100,000 for a four-week engagement of a new movie. During that time, it could make $125,000 for a profit of $25,000. Or it might take in only $75,000, which means the theater has a loss of $25,000. And Percentage: This is simply when they get a percentage of the Box Office (ticket sales).
9.) A loss leader is meant to get people into the theater. The theater makes its money selling refreshments to the movie audience. That's why concessions are so expensive -- without the profits generated by things like popcorn and soda, most theaters could not afford to stay in business.
At the end of the negotiated engagement, the theater pays the distributor its share of the box office earnings and returns the print. If a movie is very popular and can continue to draw a steady crowd, the theater may renegotiate to extend the lease agreement. Any time you see the phrase "Held over," you know that the theater has extended the movie lease.

Activity #2:
Case studies:

Case study #1 (ATL): (Blockbuster Hollywood film)
Distributed by: Warner Bros. Through Cinemas, DVD, Video, and it was aired on TV in the USA, Mexico, Canada, and South America. It was released on March 31st, 2006, in the cinema's, and on July 18th, 2006, on DVD and Home Video. It had a Box office and Home video release.

Case study #2 (Hunt for the wilder people): (NZ Film)
Distributed by: Piki Films, and Madman entertainment In Cinemas, DVD, Home Video, And Blu ray, And aired on New Zealand TV. It was premiered at the Sundance festival on the 22nd of January 2016 and was later released in cinemas on the 31st of March 2016. It was later released on DVD and Blu-Ray in NZ, America, etc... on the 25th of October 2016 by sony pictures home entertainment. They had a premiere at the sundance film festival and it was also released in the Box Office and home Video, Blu-Ray, and DVD.

Case study #3 (Tokyo story): (Arthouse film)
This film was distributed by a production company in Japan called shochiku where it was distributed through DVD, Blu-rat, Home video, and Netflix as well as cinemas in London England as well as Asia. It was released in cinemas in Asia and some cinemas in London England on the 3rd of November 1953. It does not tell us when it was released on DVD, Blu-Ray, or Netflix. It was released in the Box Office in Asia and London and on Home Video.

Case study #4 (The Interview): (Failed Movie) 
Distributed by: Sony Pictures Releasing In Cinemas and on Blu-Ray, Disk, DVD, and Netflix. It was released in cinemas in Los Angeles on the 11th of December 2014 and was released in cinemas to the rest of the world on the 24th of December 2014 and then was released on home video on the 17th of February 2015. It was released in the Box office and Home Video through a few different places, e.g. Netflix as well as Blu-Ray and DVD.